A free spirit who was born in Paris to African parents and who is equally at home in Africa or New York where she starred in the Fela stage play, Poundo is a 21st century bricolage of pop culture. A charismatic new force and a lightning rod of musical ideas and unique style who mashes up her Afro roots with European urban and New York City beats. Her music swerves from Afro-pop to at its very best, like on the track below, a perfect synthesis of frantic beats and global melodies in a glorious Afro trap pop fusion. Now that Africa is firmly on the pop culture map, reclaiming its heritage and placing it centre stage, upcoming stars like Poundo are getting the deserved spotlight.

Her songs are delivered with her powerful and emotive voice that deal the poetry of  a storyteller and music maker who fuses her French-Senegalese roots with global influences. With a background in fashion arts and music, she is a cutting-edge totem and a lightning rod of the new now. Her lyrics are a powerful manifesto, urging listeners to embrace their heritage and emphasising the importance of getting educated.

With her music full of shapeshifting complex beats that sound like all the rhythms of the world distilled into impatient modern 21st-century rhythms and energetic patterns, her varied voice delivers her socially conscious lyrics over the top, kinda like a fusion between M.I.A. and Rosalía with an emphasis on singing.

Poundo also has a unique and distinct style — a vibrant mix of the catwalk and out-there art pieces, like a prime-time Grace Jones jumped into the ever impatient now. Poundo is the perfect example of the modern – a potential global musical force who is in touch with all the current creative electricity and makes sense of it all.