FIFTY FIFTY Discuss ‘Day & Night’ EP, Analyze ‘POOKIE,’ ‘ADONIS’ & Beyond | Music You Should Know | Billboard News

FIFTY FIFTY has unveiled their latest EP, ‘Day & Night,’ sharing the motivation behind their concept album, details on the making of the “POOKIE” music video, and much more!

What are your thoughts on FIFTY FIFTY’s ‘Day & Night?’ We’d love to hear from you in the comments!

FIFTY FIFTY:

With ‘Day & Night,’ our album ‘Day & Night’ represents something unique… It’s truly a fresh perspective we wanted to present. The album features various genres and consists of six tracks, where three align with the day theme and three with the night theme, allowing for a full-day listening experience suitable for any time. There’s a track for every occasion. While we were working on “POOKIE,” we concentrated on enhancing the playful lyrics and upbeat rhythm. Personally, I found the rap sections particularly appealing, and during the recording, those segments resonated with me. As a cohesive team, there’s a moment in the song where we all go ‘da-da-da-da’ in unison. We really showcased our synergy during that part, and the expressions captured were genuinely joyful, making it the most unforgettable music video shoot for me. The most challenging aspect—though not exactly difficult—was ensuring we brought “POOKIE” to life in a cute manner while providing each other feedback like “this part looks good” or “that one’s better.” I think our team really shone through in that process. To be honest, rather than any significant challenges, what stands out to me the most is the effort we dedicated to everything. For me, when you listen to the song, it’s upbeat, thrilling, and just a joyous, vibey track. 

Stay tuned for more updates!